MATERIALITY OF A PHOTOGRAPHIC IMAGE: DISTRESSED NEGATIVES, INDEXICALITY, SPECTATOR’S BODY

O. S. Davydova / О. С. Давыдова

Abstract


The article deals with the possibility and transformations of materiality of a photographic image within contemporary digital culture. The main conceptual problem here seems to be this of indexicality. The notion of index elaborated by Charles S. Pierce and developed by further theory is one of the key ideas of the text. The other one is that of embodiment. Having entered digital era modern culture is often described as a crisis of representation. Still, the crisis turns out to be a striving for palpable verified images – and a movement towards embodiment. The article is based on a number of art projects by contemporary artists and curators and gives a reader an opportunity to follow the analysis of three embodiment modes. The first one is author’s embodiment; the second one is embodying of an art object; the third one is embodiment of the spectator’s body. 


Keywords


photography; indexicality, Pierce; digital photography; material; embodiment; body

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TRANSLIT

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